The Cyber Security Review | Wednesday, February 02, 2022
Outbloom PR and Alegro Solutions partners to help organizations looking for diversity.
FREMONT, CA: “Organizational culture is nuanced, but for companies in these early stages, maintaining diversity is difficult,” said Jessica Purdy, CEO of FIC Human Resource Partners. “Too often, founders from historically excluded groups need resources, financial or interpersonal, that can only come from mainstream hiring. We see this kind of initiative as a step in the right direction, giving these early-stage companies the resources, they need so they can stay true to their values without compromising their success.”
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Outbloom PR and Allegro Solutions disclosed their partnership to deliver synchronized public relations and content services in the cyber security industry. The association brings a Driving Diversity Program to facilitate stealth, seed, and Series A cybersecurity and technology startup. Outbloom PR and Allegro Solutions will provide discounted services through the Driving Diversity Program.
“We’re looking to help organizations truly committed to diversity, focusing on founders from historically excluded and underrepresented backgrounds but also recognizing that how a company builds its c-suite can increase diversity across the industry,” said Karen Walsh, CEO of Allegro Solutions. “People discuss the need for - and positive impacts of - diversity, and yet, the (ISC)2 Cybersecurity Workforce Study notes that the industry remains predominantly white and male. We wanted to put our literal money where our mouths are. We wanted to be the change we want to see in the industry.”
Outbloom PR and Allegro Solutions have worked with FIO Human Resource partners, a cultural development organization looking into multiple parameters such as gender, gender alignment, race, and sexual orientation.
“We’ve worked in tandem for several years, bringing PR and thought leadership content to our shared clients,” said Sonia Awan, CEO of Outbloom PR. “This partnership formalizes that relationship and allows us to work more closely together to build out a more robust public relations program for clients in the cybersecurity vendor arena.”
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