Formogic

With a skilled security team and innovative endpoint security solutions, Formogic helps companies fend off the cybersecurity threats in their complex interconnected enterprise networks. Along with endpoint and wireless security, Formogic also provides standardized gathering, synthesis, and analysis of data for security testing that improves cyber threat visibility and help mitigate risk. The ability to integrate new technology, define strategies that exceed customer expectation and undertake a proactive security approach has been Formogic’s fundamental ingredients to keep their clients one step ahead of the emerging cyber threats. “Our in-depth expertise in the realm of endpoint security strengthens the overall security posture and protects clients with sophisticated defensive capabilities,” says Mary Couch, VP of Engg, Formogic.

Apart from delivering innovative cybersecurity solutions, Formogic also provides a variety of managed services and business consultancy. Ranging from SIEM & SOC service and managed testing to business continuity consulting and interim security management, the company promises optimal operational efficiency and data security round the clock for clients. Formogic also offers application assurance and security testing to help clients bridge the gap between financial needs, business requirements, and security risk.

Considering the company’s humble beginnings, the early days for Formogic were analogous to jumping off a cliff and developing an airplane on the way down. As a small business, Formogic was still establishing its bearings while competing against big players in the market who have unlimited marketing budgets and devoted customer base. They needed something more than a motivated sales team for the company’s growth. “We soon realized that despite having a powerful solution arsenal and in-depth industry expertise, a strong brand presence is essential for visibility and profitability in a hypercompetitive world,” says Mary.

It was during one of their brainstorming sections that Mary recalled an email from Cyber Security Review, with a notification on featuring Formogic as one among the “Top 10 Managed Security Solutions Provider.” The recognition was based on Formogic’s ‘deep learning’ techniques and unique methodology that challenged the obsolete legacy practices to protect endpoint in enterprises. “We were little apprehensive about the opportunity,” says Mary. We were trying to boost our marketing efforts by enhancing web presence, attending conferences and much more; but we have never worked with a print magazine.” Overcoming their initial reservations, Formogic entrusted the magazine with crafting an article that showcased the company’s unique capabilities in the security realm. “Every stage of the profile development covered high levels of transparency and discoverability to ensure that the content would resonate well with the readers,” says Roberta.

Formogic secured the reprint rights for the profile in Cyber Security Review, which included high-quality reproductions of original editorial coverage, aligning with the company’s budget and marketing goals. For a company to set a benchmark, differentiating a product from the competition is the key. Cyber Security Review’s reprint branding package boosted the visibility of Formogic’s innovative security solutions and managed services. Reaching out to thousands of influential leaders, C-Suite executives, business owners, and IT decision makers across diverse industries, Cyber Security Review’s editorial platform assisted Formogic in connecting with the right audience. “Cyber Security Review’s reprint rights helped enhance our sales,” says Mary. The visual storytelling mode offered by Cyber Security Review provided Formogic with a means to help the audience fully understand the context. “It was an icebreaker for us in many client meetings,” says Mary. “There was also a visible increase in the lead conversion ratio, which I believe is a result of these efforts,” Mary adds.