Digital transformation of businesses brings data security concerns with it. Identity management practices can help prevent any data loss or misuse.

Fremont, CA: Digital transformation across businesses has resulted in people spending more time online, which has led to a massive influx of data on the web. This data has become difficult to manage and track. Many organizations aren’t equipped with adequate security to prevent data theft and fraud, and most consumers lack the awareness that would help them safeguard their own digital identity. Data privacy is a growing concern with digitalization. Companies must be more vigilant with their security approach and adopt technologies that streamline their users' login experience while mitigating risks of unauthorized access.

Some major identity management practices are:

User activity monitoring

Organizations must regularly monitor their network behavior and activity to confirm users’ identities and detect potential intrusions. If an anomaly is detected, the system responds by sending an alert after a new device login is identified or locks a user out entirely after several failed login attempts within a short time. Context-based and step-up authentication enables users to confirm they are who they claim to be based on their precise location, device, and normal online activities.

Verified user authentication

Companies should enable tools like multi-factor authentication (MFA) or single sign on (SSO) that facilitate a secure login process because keeping track of complex passwords is inefficient. Multi-factor authentication can detect user identity and suspicious logins by providing an additional security step. This may include an SMS token sent via personal message, email, or through a third-party tool such as Google Authenticator. With such solutions in place, organizations can guarantee that all employees and customers are authenticated before accessing the account.

Identity management awareness

It should be mandatory for companies to give cybersecurity training to their employees that teach them the importance of protecting their PII and how to control what data they choose to share. It will also make them aware of the security risks they may face on a daily basis. Besides the company policies, consumers must always beware of suspicious emails, texts, or links that may result in data exposure or theft of corporate or personal data. With a strong IAM strategy and cybersecurity education, companies can rest assure that they are taking the necessary steps to safeguard the data.