The COVID-19 pandemic has ensued in a three-year acceleration of digital transformation efforts across businesses.

FREMONT, CA: Many organizations lack adequate security to prevent data theft and fraud, and most consumers lack the awareness necessary to protect their own digital identities. Threat actors have exploited this cybersecurity vulnerability, utilizing more sophisticated methods to steal personal information for commercial gain or their malicious gain. As the threat landscape evolves, businesses and their customers must work collaboratively to ensure corporate and private data security at all costs. This begins with eliminating passwords, which are a weak link in an organization's security chain and will continue to pose a threat. Businesses must increase their security vigilance and implement technologies that simplify their users' login experience while mitigating the risk of unauthorized access. The following best practices for identity and access management (IAM) will aid in the protection of sensitive data.

Keep an eye on user behavior and activity

Large organizations should regularly monitor network behavior and activity to identify possible intrusions. UEBA enables businesses to detect potential intrusions, unusual activity, and any anomalies within their multi-cloud infrastructure. If a problem is recognized, the system will alert users or prohibit login attempts from occurring several times before doing so. Context-based, step-up authentication enables users to verify their identity by their location, device, and online activities.

Utilize authentication solutions to confirm the user's identity

The ability to manage unlimited and complex passwords is frustrating and inefficient. Instead of that, businesses should implement multi-factor authentication (MFA) or single sign-on (SSO). To identify suspicious logins, MFA must include a security step. An SMS token is used via email or a third-party tool such as Google Authenticator. SSO allows user to log in once and access multiple cloud applications. By implementing these solutions, businesses can ensure that everyone associated with an account is verified. Additionally, they define who is authorized to access certain information.

Awareness of identity management

Even when organizations implement security protocols, educational resources must also be accessible. All businesses must implement mandatory cybersecurity training for their employees to educate them on the importance of protecting their personally identifiable information (PII) and the various security risks they face daily. Businesses should also always suspect emails, texts, and links that could expose or steal personal or corporate data. IAM strategy includes user identification, secure identity verification technologies, and cybersecurity education gives businesses complete confidence to protect all sensitive data within their modern IT infrastructure. Consumers must also stay current on current identity management trends and cyber threats. Using an alternate login method, such as MFA or Face ID scans, can help when passwords are unavailable. Companies and customers must work together to avoid the consequences of a data breach because privacy protection is a collaborative effort.

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